Leadership

Strategies for leading technology teams and organizations with empathy and purpose. Practical approaches to digital transformation that put people first.

Leading the Shift to Customer-Driven Development

Learn how integrating rapid discovery cycles into your workflow can lead to superior digital products that delight customers and outpace the competition.

How Tech Leaders Use Language: An In-Depth Study

The language used by tech firms in their earnings calls goes beyond financial reporting. They employ carefully crafted metaphors and framing devices that shape public perception of technology and its role in society.

The Power of Ordinary

In the pursuit of extraordinary customer experiences, businesses often overlook the power of the ordinary – yet it's the seamless, reliable, and frictionless interactions that truly drive customer loyalty and business outcomes.